Let's boost loyalty through
CUSTOMER
ENGAGEMENT
We develop strategies aimed at engaging your customers and building lasting relationships. We use gamification techniques to encourage active participation, create meaningful interactions, retain your audience, and increase customer value over time.
Why it makes a difference:
01
You engage customers, helping to build loyalty.
02
You improve key KPIs like CLTV and brand reputation.
03
You gather more user data, leading to greater personalisation and increased sales.
What we do
We devise short-term tactics to capture the attention of specific user segments.
We define the mechanics and create online contests that generate qualified leads.
We design the best strategy to keep customers engaged and nurture the creation of a genuine community.
We propose customer contact strategies, including the creation of templates and the management of communication delivery.
Let's play!
Discover the fastest and most effective way to engage users in an original way.
We offer a variety of ready-to-use casual games that are easily customisable with your brand's colours, graphics, and logo.
[ “ ]
"What impresses me most is Playground’s ability to handle all aspects of major projects, like our popular online contests. From engagement idea generation, through design, content, dev, all the way to the legal details, they deliver reliable results with a real connection to the Salewa brand identity. The Team is always very committed and help us to achieve the objective defined."
Antonella Girone | E-Commerce & Digital Marketing Manager, Salewa
How we work
[ 1 ]
LEARN
We understand the functional business requirements to identify the best solution for achieving them.
[ 2 ]
IMAGINE
We identify the best solution or the most efficient combination of different activities.
[ 3 ]
PLAN
We define the order of activities based on the market and the relevant industry calendar.
[ 4 ]
CREATE
We bring the activity to life, ensuring its impact and optimising any supporting campaigns.
Portfolio Customer Engagement
Explore our projects for
Customer Engagement
3/
Salewa
Communicate the Get Vertical campaign for Salewa.
F.C. Internazionale Milano
Narrate the highlights of FC Internazionale Milano's history in an engaging way for the fans on the occasion of the club's anniversary.
F.C. Internazionale
Sviluppo di un casual game destinato all'area loyalty del sito riservata ai suoi abbonati. L'obiettivo era creare un'esperienza di gioco unica e divertente che omaggiasse i tifosi nerazzurri, mantenendoli connessi alla loro squadra del cuore.
How can we help you?
Fill out the form with your details, and someone from our team will get in touch for a no-obligation consultation.
Or, send us an email at info@playground.it
Playground is an independent Milan-based agency founded in 2006 to provide consulting and digital communication services.
With a team of over 60 talented professionals, we work with startups, SMEs, and international brands to create tailored online experiences that engage audiences and drive business growth.
