Let's support your growth through
MAINTENANCE &
CHANNEL MANAGEMENT
We manage the evolution of your e-commerce and the periodic update of all user communication channels. Our method, developed through years of collaboration with major brands and our dedicated teams, ensures timely and efficient support.
Why it makes a difference:
01
You have dedicated teams ready to handle workload peaks according to your business needs.
02
You gain expertise and ready-to-go skills without lengthy internal knowledge acquisition processes.
03
You benefit from an external perspective that coordinates multiple channels and identifies synergies, breaking down silos.
What we do
We create original strategies and content that are consistent across all owned and earned channels, aiming to enrich the user experience and maximise conversions, both B2B and B2C.
We maximise your investment and communication consistency by creating concepts that are applied across all online and offline channels.
We oversee the project and coordinate the team end-to-end, from concept to go-live, regardless of the platform, CMS, or CRM.
We build profiled databases and deliver messages and content that speak directly to the target using progressive segmentation and A/B testing.
We develop social media content that aligns with available assets and fits the role and objectives of each channel.
We isolate the data that impacts business objectives and work to continually optimise the user experience.
[ “ ]
"In my previous role in brand digital for The North Face, I collaborated with Playground for over 8 years. During this time, Matteo and his team proved to be dedicated partners for the brand. They delivered high quality and excellent end -to-end digital solutions, anchored in elegance yet functional."
Kenoma Agbamu | Head of Strategy, The North Face
How we work
[ 1 ]
LEARN
We get to know the team we will be working with, map out their needs and workflows, and resolve any previous issues.
[ 2 ]
IMAGINE
We define the intervention roadmap and set up a dedicated support team to ensure consistency and continuity.
[ 3 ]
PLAN
We work to ensure timely delivery and effective support, even when changes occur.
[ 4 ]
CREATE
We learn about every aspect of the brands and individuals we collaborate with, analyse results and performance to define the next steps and the right direction—together.
Portfolio Maintenance & Channel Management
How can we help you?
Fill out the form with your details, and someone from our team will get in touch for a no-obligation consultation.
Or, send us an email at info@playground.it
Playground is an independent Milan-based agency founded in 2006 to provide consulting and digital communication services.
With a team of over 60 talented professionals, we work with startups, SMEs, and international brands to create tailored online experiences that engage audiences and drive business growth.
