Wellness Foundation
Corporate Website
Year
2022
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The request
Redesign the corporate website to increase Wellness Foundation's brand awareness and highlighting the uniqueness of the organization's mission dedicated to mental and physical well-being.
The challenge
The primary challenge was to map and organise a large amount of information and make it accessible in a simple and understandable structure, while emphasising the uniqueness of the brand. All of this had to be accomplished in a tight timeframe. Additionally, we had to deal with a non-digitally native audience, which required particular attention to translating the implementation flow and related processes into simple terms.
The solution
We began by reorganising the content, simplifying navigation through a leaner and tidier structure. Built on the WordPress platform with a user-friendly backend, the elegant user interface offers an engaging digital experience with a solid and optimised UX, allowing users to easily navigate through various content.